Trends in Marketing Thinking and Practice Here are the main marketing trends that we see: From make-and-sell marketing to sense-and-respond marketing. Your company will perform b... raven T 6:49 PM 0 Read More
Telemarketing and Call Centers Telemarketing and Call Centers Using the phone to hear from customers and to talk with customers can be a great asset if done right. N... raven T 6:49 AM 0 Read More
Technology Technology Every new technology is a force for “ creative destruction.” Your company is more likely to be buried by a new technology t... raven T 6:49 PM 0 Read More
Target Markets Target Markets The age of companies aiming at the mass market is coming to an end. Someone said, “Mass marketing is putting the produc... raven T 6:49 AM 0 Read More
